If you are using a coworking space – or any kind of shared office space for that matter – you know how beneficial they can be, especially to your bottom line.
Companies big and small are opting for shared office space for many reasons. For starters, the cost advantages are significant. Shared office space also enables a remote workforce, and for some companies, it supports their entry into new markets – all amazing benefits.
But when you take a deeper dive into productivity and other matters that concern the modern workplace, when you’re not working amongst your peers, is it even possible to maintain a strong company culture?
Why A Strong Company Culture Is Important
Culture is not just about how your employees get along, although that’s part of it. It’s also about your brand image and how your customers feel about you. It’s about loyalty, it’s about a sense of belonging, and ultimately, it highlights your success as an organization.
The question is, how do you create an identity that supports company culture, even when your teams are in different parts of the city, state, country, or world?
If some or all of your team work from a shared office, there are still ways to promote a strong company culture. Here are a few of our top tips on how to make it happen:
1. Personalize The Workspace
When you’re working in an office at company headquarters, there are constant reminders of where you are and what you represent. Personalizing a shared workspace is the first step towards fostering a culture. Company colors, logos, stationery, photographs – even company swag draped over the back of your chair can help to demarcate a space.
If personalizing isn’t an option, for instance, if you don’t have a dedicated desk, consider branding your laptop or devices with company logos or stickers, or use branded gear that connects you to the greater mission.
2. Encourage Collaboration
If a few team members are working out of the same shared office space, think about organizing your desks so that you can see and talk to each other easily. Engage in daily meetings and huddles to stay aligned.
If your team operates in several locations, schedule a weekly scrum via Google Hangouts, Slack, or What’s App to check in on priorities for the week and to see what’s coming down the pike.
3. Have Fun Together
Participating in activities outside the workplace is the best way for employees to bond and feel more connected. Communication will improve, as will empathy and understanding. As a result, your team will become stronger each time they get together outside of work.
Most shared office and coworking spaces host monthly social events, which offer an excellent opportunity for employees to express themselves while still in a professional environment.
Culture Thrives When We Come Together
By its very definition, culture is about connection. Create opportunities for your employees to connect, both with their coworkers within the company and colleagues in the shared office space, and your culture will thrive.
To learn more about how we support growing companies in El Dorado Hills, reach out today.